全渠道零售模式下消费者体验影响因素重要性比较

于丽娟,李博,祝爱民

Importance comparison of influencing factors of consumer experience in omni-channel retail model

YU Li-juan,LI Bo,ZHU Ai-min

沈阳工业大学学报(社科版) . 2019, (1): 59 -66 . DOI: 10.7688/j.issn.1674-0823.2019.01.09